Resources.
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Key Takeaways from the 2015 SXSW Interactive Festival

Fresh from the 2015 SXSW Interactive Festival, we discuss how trends today are changing the way agencies and brands approach marketing.

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Leverage Promotions to Build Loyalty & Repeat Purchase

Leverage promotions to build and engage your customer database, collect and map data insights, and use insights to re-target consumers.

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Drive Brand Performance with Social Crowds & Rewards

Social crowds and the right content and rewards can drive success for a brand’s social share of voice online and in the retail aisle.

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2014 Solutions To On-Pack Promotions

2014 solutions to on-pack promotions include methods like: mobile, retailer exclusive, and emerging technologies, alongside on-pack/in-pack solutions.

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Convert Mobile Consumers In-Store: Part 2

Part 2 reports on trends and best practices in activating and converting mobile consumers in-store, including mobile insights and BuyerVision results.

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Shopper Marketing – Keys to Succeeding at Retail

Shopper Marketing – Keys to Succeeding at Retail outlines ways to win with retailers by offering account exclusives, mobile programs, value offers and more.

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Convert Mobile Consumers In-Store: Part 1

Part 1 outlines trends and best practices in activating and converting mobile consumers along the path-to-purchase and in-store.