The Digital Media Engine (DME) is a powerful, easy-to-use, digital content API that puts our vast catalog of digital content directly under your control. Your customers will enjoy the familiar comfort of your user experience while benefiting from Hip's robust catalogue and expertise in media delivery.

The Digital Media Engine is based on a philosophy of simplicity and ease of use. It uses industry standard RESTful services which are as easy to call as a web page (i.e. simple HTTPS call) and is laid out in simple functional blocks. Think of the DME as a toolbox of media services which you can use to build complex and compelling digital content experiences. The DME enables you to design your own experiences.