Case Studies

Aeroplan Music Store: Visit Website
Client: Aeroplan

Together with Aeroplan, Canada's industry-leading frequent flyer program, Hip Digital launched the Aeroplan Music Store. The Property is the central location for Aeroplan's ongoing digital music initiatives and supports the exchange of reward miles for music downloads.

Aeroplan members convert Aeroplan Miles for Music Download Packages on Aeroplan.ca. Each music download package contains a PIN code that can be applied towards the download of multiple music downloads.

The Aeroplan branded digital music destination contains over 1 million tracks from all 4 major labels and a number independents. Consumers have access to our complete musical search and discovery experience. This includes an easy to navigate interface to our large music repository containing MP3 & WMA downloads, streamed music samples, artist biographies, and recommendations.

As a natural extension of the Aeroplan Music Store, Hip Digital provides full service experiential programs for Aeroplan's member base. From concert tickets to artist meet and greets to exclusive audio and video, this best in class service employs groundbreaking, cross-marketing initiatives to further enhance the Aeroplan program.