Brad facilitates new business and strategic business development for Hip Digital in North America and the UK. Prior to joining Hip, Brad led an experiential marketing firm, Diamond Dog. Clients included all major music labels and major media brands. Concurrently, Brad co-founded Transmission, an exclusive digital media think tank and conference held annually in Canada. Transmission continues to be a leading forum for addressing key topics surrounding the future of the digital media space and hosting digital executives from around the world. Along with his entrepreneurial spirit, Brad's career extends deep into the music industry with his previous marketing roles at Sony Music and Zomba/Jive. He has worked closely with global artists such as Britney Spears, Justin Timberlake, The Fugees, Tool and Common.